Influencer – Blood in the Snow 2022


Influencer – Blood in the Snow 2022

While struggling on a solo backpacking trip in Thailand, social media influencer Madison meets CW, who travels with ease and shows her a more uninhibited way of living, but CW’s interest in her takes a darker turn.

A social media star's new friendship while vacationing in Thailand takes a dark turn in . Madison () is a famous social media influencer on vacation in Thailand who is distraught over the absence of her boyfriend and manager, Ryan (). Madison ends up meeting CW (), who helps Madison to experience the parts of Thailand that she wouldn't otherwise experience. However, when CW takes Madison to a deserted island, the former's true nature is revealed.

Influencer is a thriller co-written and directed by Kurtis David Harder (Spiral, Fake Blood, V/H/S/94). The film stars Emily Tennant (Riverdale) as social media influencer Madison, who games a new friend in CW, played by Cassandra Naud (Snowpiercer, SEE). While appearing as a carefree, independent woman, CW has ulterior motives for befriending both Madison and fellow influencer Jessica ().

Influencer is a film that features many Hitcockian twists, making it very difficult to talk about past events from the first act. However, the film is quite critical of social media culture and how influencers are so shallow and almost indistinguishable from each other. Cassandra Naud gives a standout performance as CW, who turns out to be somewhat unhinged, though you can relate to her motivations.

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Sean Patrick Kelly
Sean Patrick Kelly
Sean Patrick Kelly is a freelance film critic and blogger based in Toronto, Ontario, Canada.
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